In 2020 Bridgestone Europe commissioned Dynamon to predict the real-world fuel impact of moving Magetra International’s tractors and trailers from their existing premium tyre policy to Bridgestone Ecopia. Dynamon did that in Tyre Analytics, using the fleet’s own telematics, and the work then continued into a monitored trial through 2020 and 2021.
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Key outcomes
- 167 vehicles formed the Magetra fleet of tractors and trailers Bridgestone asked Dynamon to model in 2020.
- 109 vehicles with complete data were analysed, and the fuel impact of the existing tyres was quantified for each one.
- 2020–21 covered a monitored Bridgestone Ecopia trial that tested the forecast in live operation, with interim progress reporting and a final report.
The challenge
In 2020 Bridgestone Europe needed a prediction of the real-world fuel impact of moving Magetra International’s tractors and trailers from their existing premium tyre policy to Bridgestone Ecopia. Based in Belgium, it manages Bridgestone’s tyre operations across Europe, the Middle East and Africa.
The prediction had to reflect the fleet’s own vehicles and the way they were used. Bridgestone asked Dynamon to analyse the fleet first, then to follow a monitored trial of Ecopia tyres through 2020 and 2021, with interim progress reporting and a final trial report.
The fleet
Magetra International is a Belgian road haulage company and part of Magetra Group. The group hauls freight by road within Belgium and across Europe, for full loads and part loads, and it also offers intermodal transport by road and rail, plus logistics services.
The vehicles in this work were Magetra’s tractors and trailers: a fleet of 167, of which 109 had complete data and were analysed.
The approach
Dynamon combined telematics data from the fleet’s telematics provider with vehicle specification and tyre fitment data.
Tyre Analytics models the energy each vehicle uses second by second — aerodynamic drag, tyre rolling resistance, acceleration, hill climbing, and engine and auxiliary losses — from telematics, vehicle configuration and tyre fitment data. That lets it predict how a change of tyre policy would affect fuel consumption and total cost in the fleet’s own operation.
What the analysis showed
The analysis quantified the fuel impact of the existing tyres for each of the vehicles with complete data, and it forecast the benefit of moving those tractors and trailers to a Bridgestone Ecopia policy. The forecast used Magetra’s own vehicles, telematics and tyre fitment.
Through 2020 and 2021 a monitored trial of Ecopia tyres on the fleet tested that forecast in live operation. Interim progress reporting ran during the trial, and a final trial report followed.
